Donna Livingston on Kalef Alaton’s Influence

March 1st, 2012 § 0 comments § permalink

Donna Livingston used some of my images in her great blog post about the timelessness of Kalef Alaton’s interiors and his influence on her own interior design work.

Photo by Russell McMasters

Photo by Aaron Leitz

Rather than just show a bunch of images of Alaton’s work, she used my images of a project I photographed in 2010 along side the original project images published in Architectural Digest in 1984 to illustrate the timelessness of Alaton’s interiors. And she’s right. As I’ve said before here and here, the only way to decipher the age of great interior design and architecture is to look for stains in the upholstery or the presence of dated fixtures.

Website Portfolio Update

October 10th, 2011 § 0 comments § permalink

New front page image for aaronleitz.com website

I’ve finally got around to uploading some more images to my website. Most of the images are from relatively recent projects but a few are from projects that I photographed over two years ago but have been kept in the dark due to publication embargoes. I’ve added a bunch to the “residential” section of the website and a few to the “commercial” section as well. Winter weather (ie: rain) is in full effect here in Seattle but I’ve still got a small handful of very cool projects coming up before the year is out (some located in warmer/sunnier climes) so hopefully I can add a few more to the site before the New Year.

I was experimenting with other images for the front splash page of the website but I have gotten so much positive feedback regarding the floating home image that it will stay up on the front for now. It’s definitely one of my fav’s….

Builder+Architect Magazine

December 5th, 2010 § 3 comments § permalink

The December 2010 issue of Builder+Architect Magazine is all about Seattle’s floating homes and features the Ryan Mankoski designed and Dyna Contracting built floating home that I photographed for them earlier this year.

I’ve also got a full page ad running on the inside cover of the magazine that I think turned out really nice. For this first iteration of the ad I wanted to keep things simple and let the image do the talking:

magazine adveertisemant for aaron leitz photography

The Fall 2010 Issue of LUXE Interiors + Design Magazine

October 24th, 2010 § 4 comments § permalink

I’ve got a nice photo spread in the new Fall 2010 issue of the “Northwest” edition of LUXE Interiors + Design Magazine.

This is the cover of the issue. It's not my photo.

The project is an impressive downtown Seattle penthouse remodel done by interior designer Gregory Carmichael, architect Richard Sundberg and built by Schultz | Miller. It’s always interesting to see how others end up arranging and cropping your images for a layout. Often times a creative crop by a photo editor reveals a “new” image hidden within the original. I really like how they put it all together….

The issue is on the newsstands now. Be sure to pick up a copy and support the cause! ;-)

New Sutherland Catalog 2010

June 25th, 2010 § 0 comments § permalink

The new 2010 Sutherland Furniture Catalog has arrived, hot off the presses and features a number of images that I have shot for them over the years.

I enjoyed flipping through this catalog in particular because there are a number of images (some taken more than three years ago) that I have never really seen in print.

The shot above of Philippe Starck intensely scrutinizing a prototype design was taken in 2007. I had the pleasure of documenting (on three occasions over the course of a year) his collaboration with David Sutherland as they produced his “Robinwood Deluxe” collection for Sutherland. It was a fascinating experience as Starck is a revered figure in the design world and has to be one of the most interesting and energetic persons I have ever met.

He also has the smoothest, coolest French accent ever: Philippe Starck TED Talk

Some more images from the catalog:

AARONLEITZ.COM Website Update

May 20th, 2010 § 1 comment § permalink

The update/minor re-vamp of aaronleitz.com, the definitive source for exquisite interior and architectural photography for Seattle area architects and designers, is done and the new site is up and running. At first glance it appears that things haven’t changed much from the older site but a closer look reveals some important tweaks (at least I think so).

It's alive!

First of all, aaronleitz.com is now 100% flash free and is made entirely out of HTML, CSS, and Javascript. This is good for a few reasons. The website can now be seen on any mobile device. It looks fabulous on an iPad if I don’t say so myself. Free of the confines of a flash gallery, each individual image has it’s own url and can now be linked to individually. And the whole thing seems to load a bit snappier and with fewer hiccups than when the galleries were all in flash.

Second, the navigation has been updated and made more user friendly. The preview thumbnails are larger and the viewer has four ways to navigate through the images:
* clicking on a thumbnail image
* “previous” and “next” buttons
* using the arrow keys on the keyboard
* clicking on the left or the right side of the image

Last but not least….I’ve added some fabulous new interior images to the gallery. I was torn between whether I should put all the new portfolio images at the front or mixed in with the “older” images. I decided to mix them in with the rest for now. I’ve got some more images that I’m excited to put up but will have to wait due to upcoming publication (hopefully soon…)

Promo Mailer Part 1

April 23rd, 2010 § 0 comments § permalink

In between all the shooting and post processing I’ve been doing in the past month I have also been trying to put together a relatively large promotional mailer to send to people that I want to work with. For this first round I have decided to keep it simple: Sending a handful of 8×12 prints.

Which ones to choose?

For the prints I have been using White House Custom Color and have been very happy with their prices, quality and consistency. They also have a really slick ordering application that makes ordering and uploading a snap. And every order includes a Charms lollipop in the box FOR FREE! Nice.

I am also making some changes to the website and the new version should be up and running in the next week or two.

Where Am I?

You are currently browsing the Marketing category at Aaron Leitz Photography.